Publicis Groupe Middle East has appointed Joyce Hallak as Chief Executive Officer of Spark Foundry Middle East, marking a new leadership phase for the media ...

Communicate has unveiled its Best Brands and Top Marketers Issue 2026, spotlighting the brands and marketing leaders who truly stood out in 2025—not through ...

Switz Group has teamed up with We Are Social to roll out a two-phase Ramadan campaign that blends youthful energy with emotional tradition, aiming to ...

Dubai Internet City (DIC), the Middle East’s first dedicated technology hub and a cornerstone of the region’s digital economy, marked its 25th anniversary on ...

Yango Ads, the AdTech arm of Yango Group, has released its Ramadan 2026 Demand Playbook, offering insights into how brands across the Middle East can tap into ...

TikTok-enabled small and medium-sized businesses (SMBs) contributed $300 million to the UAE economy and supported more than 7,000 jobs, according to TikTok’s ...

The 30-second commercial promoted Starlink, SpaceX’s satellite-based internet service, and featured visuals of Falcon 9 and Starship rocket boosters returning ...

Saudi Arabia’s media sector is emerging as a major pillar of the Kingdom’s economic diversification drive, with its contribution to GDP forecast to nearly ...

Heroiks, the growth strategy and media activation consultancy, has announced the opening of a new office in Dubai, marking its entry into the Middle East and ...

Britain’s WPP is preparing to reorganise its creative advertising operations by bringing its three main agencies under a single umbrella, according to a ...

Every Super Bowl delivers spectacle, but a handful of commercials always break through the noise—some by being brilliantly crafted, others by being gloriously ...

AI startup Anthropic has said it will not introduce advertising into its chatbot Claude, using a Super Bowl ad campaign to ...