Shoes are Nike’s bread and butter and this year has seen plenty of them. From the record-setting Alphafly 3 to the brand’s exclusive collab with Hyperice, it’d be fair to say the Swoosh put its best ...

The Italian firm, which has purchased a striking lineup of digital properties, from Evernote to Vimeo, says AOL is an ‘iconic, beloved business that’s in good health.’ ...

Tennessee Collegiate Academy is a new Memphis-based prep basketball program joining the premier Nike EYBL Scholastic league. The eight-player roster includes six seniors who transferred for the ...

Forward-looking: Nike aims to blend advanced technology with traditional fitness apparel and sportswear. Among the company's most intriguing innovations is a new piece of assistive technology designed ...

Walmart has partnered with renowned collectible-sneaker retailer Stadium Goods to bring its customers a wider selection of premium, limited-edition sneakers from leading brands. The partnership comes ...

Puma is reorganizing its direct-to-consumer business. On Thursday, the German athletic company named Ronald Reijmers as vice president of global retail starting Nov. 1, a position in which he will ...

If the Nike Vaporfly Next% super running shoes caused a controversy for pushing Eliud Kipchoge under two-hours in the marathon, we can’t imagine World Athletics is going to be on board with the ...

Nike’s turnaround strategy hinges on convincing consumers—and investors—that the company is at the forefront of innovation in sports apparel.

Nike has been soundly criticized in the past several years for its lack of innovation, a misstep that led to declining sales and profits — and the replacement of its chief executive officer — and ...

The stage is set for not only the debut of the 2025-26 NBA season, which kicks off tonight, but the MLB World Series as well. Amidst the high-intensity sports action is another stacked lineup of ...