Versant, the owner of NBCUniversal cable networks being spun off from Comcast, will use USA Sports as its main brand for sports programming.

The company, led by CEO Kristin Dolan, cited “linear ratings declines and lower marketplace pricing,” but touted its ...

Versant has already secured its first major media rights deal as a standalone entity, renewing NBCUniversal’s joint agreement ...

NEW YORK and WASHINGTON —DirecTV Advertising has launched DirecTV Elect, a new digital platform powered by AI that is ...

Streaming viewers are caught in the middle of a contract battle that will feel very familiar to anyone who remembers linear ...

With the Christmas season within sight, fans of the festive period are ready to indulge their love for holiday TV movies—full of warm feelings, good cheer and often romance, the perfect antidote to ...

CNN and T-Mobile have entered into a bold advertising deal that has CNN live newsgathering sponsored by the telecom giant, ...

ITV has announced the launch of its new addressable advertising product - Live Addressable +. Launched on stage at the ITV ...

The protracted fight is now depriving about 10 million YouTube TV subscribers of Thursday primetime programming on ABC (at least on the West Coast) and is threatening college football and other major ...

In its 2025 U.S. State of Streaming report, Samba TV has revealed that streaming now accounts for 60 percent of all TV time ...

Paramount's revenue was flat at $6.7 billion, weighed down by declines in TV advertising and distribution, in its first ...