Arch Manning is one of the biggest names in college football, and it goes further than his performance on the field. Despite ...

From tattoos to iPhone commercials, AT&T’s campaign and rising NIL valuations underscore how college football, Florida fans and brand marketing now collide.

Paige Bueckers' wildly successful debut season in the WNBA captivated the NBA community and Santa Claus, who put the former ...

On Super Bowl Sunday, Tom Brady continued to represent a Massachusetts-based brand despite his retirement from the New England Patriots. Even as Patrick Mahomes closed in on his immortal legacy with a ...

Como 1907’s return to Serie A has gone hand in hand with a stronger commercial outlook which has positively impacted Italy’s ...

The placements, managed through Professional Sports Publications, include high-visibility coverage with some of the NBA’s most iconic franchises: the Boston Celtics, Chicago Bulls, Golden State ...

NFL fans are unhappy with a commercial that keeps being played during NFL games. With Halloween approaching, “Black Phone 2″ is set to be released in theaters later this month. The trailer for the ...

When is a two-point conversion really a touchdown? For the brewers of Dos Equis, multiple times per season. Since last year, ...

Strategic Factory, a business providing branding strategies, announced the addition of the Jacksonville Jaguars as its newest ...

Scholar argues that restrictions on sports-betting advertising can align with commercial free speech protections.