Learn how to view metrics for specific creative assets in Meta and think through testing strategies including what you can ...

The duo behind this year's John Lewis Christmas advert say they have been "blown away" by the reaction it has received. The ...

Creative Media & Community Trust Corporation (CMCT) on Friday reported a loss in a key measure in its third quarter.

Arnab Karmakar will lead as Head of Creative AI, bringing over a decade of creative strategy experience to lead work across ...

The initiative strengthens ReBid’s positioning as the world’s first Agentic AI Agency, uniting data, media, and creativity ...

AI and hyperlocal targeting are merging to create a new era of advertising where machine learning delivers precision at scale ...

The sober comedian celebrates his new role as part-owner and creative director of Years Beer in the brand's first nationwide ...

Innovid, the independent software platform for the creation, delivery, measurement, and optimisation of advertising, has ...

ROME — C & D Advertising has announced the promotion of John Latini to creative lead, recognizing his outstanding talent and ...

Advertising on Prime Video is available in 16 countries, including India, the US, the UK, Germany, France, Japan, Brazil, ...

In a content economy moving at algorithmic speed, creative filmmakers face a paradox: deliver work instantly, yet make it ...

Drawing on fresh testing from System1, Andrew Tindall reveals an uncomfortable truth: the public doesn’t care about ...