NEW YORK (CBSDFW.COM/CBSNEWS.COM) - Nike's long-running "Just Do It" campaign is geared toward getting consumers to pay attention to the brand, but analysts say its ...
For nearly four decades, Nike has been telling people to "Just Do It." Today, the brand is reintroducing its iconic tagline, flipping it into a question: "Why Do It?" The answer to that question is a ...
Creators Syndicate on MSNOpinion

Nike Plays Shrink to Today's Anxious Kids

Most of us would agree that the slogan "Just Do It" has served Nike pretty well. But this fall the company added a new slogan ...
Tyler, the Creator has taken on narrator duties for Nike’s ad relaunching the “Just Do It” campaign. The 60-second spot, “Why Do It?” gets its first airing Thursday night during the NFL season opener, ...
Nike is reframing its iconic tagline, “Just Do It,” in a new campaign, “Why Do It?,” per a press release. The campaign was created by longtime agency partners Wieden+Kennedy Portland. The campaign ...
SAN LEANDRO (KGO) -- Shares in Nike are down after the release of a new ad starring former 49ers quarterback Colin Kaepernick. Critics of his national anthem protest are making their displeasure known ...
The result is the same: people are comforted in the moment but not strengthened. Nike’s new slogan offers the same illusion. Just Do It was blunt, even harsh, but it was sound. Confidence does not ...
Nike has long been one of the biggest brands in all of sports, having sponsorships with legends such as Michael Jordan, Kobe Bryant, Serena Williams, Tiger Woods and Cristiano Ronaldo. That’s not to ...
The store owner slashed prices for Nike in response to the campaign. A Colorado sporting goods store is closing after it boycotted Nike merchandise from its sales floor in response to the brand's ad ...