Meta says it's made improvements to its ad retrieval architecture, which could help businesses better reach their audiences.

I sat down with podcast regular Sam Thompson, and we talked about how he's planning to launch an AI-powered recipe app using ...

Want to turn a single image into a full cinematic ad? In this video, I’ll walk you through how to create high-quality, ...

Marketers such as Procter & Gamble and Bayer Healthcare are taking a closer look at their ad tech relationships.

Creating ads that capture attention, connect with users, and drive qualified traffic is essential to any successful PPC strategy. After breaking down what makes each piece of ad copy effective, it’s ...